Market & Customer Research
Research surrounding industries and assist with identifying the retailer's customer base and specialty needs.
From assortment planning and inventory analysis to vendor strategy and retail operations, Accent WorkWear Consulting provides practical solutions designed around each retailer's business, customers, market, and goals.
Before recommendations are made, we take the time to understand the retailer, the data, the customers, and the challenges.
Before we start, we begin with a conversation about your business, the challenges you are seeing, and the scope of the project.
Just as important, we make sure we are speaking the same language. Terms such as sell-through, inventory turn, margin, SKU, style, size run, and category can mean different things from one company or system to another. We define the terminology upfront so that everyone is measuring and discussing the same things.
We utilize Non-Disclosure Agreements (NDAs) to protect your business information. Your sales, inventory, pricing, vendor, and operational data are treated as confidential and used only for the agreed upon scope of our work.
A style may look like a poor performer because it was out of stock. A store may have lower sales because its customer base is different. A size may appear unproductive because it was never consistently available.
Understanding those details before we begin allows us to look beyond the numbers and provide recommendations that make sense for your stores, your customers, and your business.
A practical analysis of the market, customers, sales, inventory, products, and pricing decisions that shape retail performance.
Research surrounding industries and assist with identifying the retailer's customer base and specialty needs.
Analyze sales history using measurements such as sell-through, margin, inventory turn, color, size, width, and product features.
Build assortments by brand, category, style, function, price point, size runs, and season while aligning products with the company's strategy.
Identify slow-moving styles, recommend SKU reductions, optimize inventory, and identify opportunities to improve product selection.
Evaluate existing products and recommend retail pricing strategies that support the retailer's business objectives.
Organize and prepare information so the analysis can focus on useful, comparable, and actionable retail data.
The analysis can be delivered in practical formats that make the information easier to understand, evaluate, and use.
Extend the analysis with additional planning and inventory services designed around the retailer's specific needs.
Reduce overstock, prevent stockouts, and address seasonal shortages.
Improve inventory levels around actual business requirements.
Forecast demand using sales history, market trends, and economic conditions.
Support purchasing decisions using available business and sales information.
Align purchasing decisions with budget and Open-To-Buy plans.
Build product plans around seasonal demand and the needs of the retailer's market.
For retailers who need focused assistance, hourly support can be applied to specific purchasing, merchandising, vendor, inventory, marketing, or operational needs.
Opening or planning a new location requires decisions before the first product reaches the shelf. Accent WorkWear helps retailers build a product and inventory foundation around the location, customer base, budget, and market.
We don't believe in one-size-fits-all solutions. Every business and location is different. We start by listening, learning how a business operates, and building a plan that fits its customers, market, goals, data, and needs. The scope, cost, number of locations, amount of data, and level of analysis can all vary from project to project. Once the scope is clearly defined, we can provide a quote based on the work needed.